Framer Expert Recommendations

Hello! I'm Jane, a creator specializing in Framer website design and development, and the founder of Jane Framer Studio. This article is my personal recommendation as a Framer expert—an opportunity to share my background and experience so you can better understand my connection with Framer and the value I can bring to your project.

Whether you're a brand owner, entrepreneur, or a partner seeking high-quality web design solutions, I hope this article will show you how I leverage Framer to turn creative ideas into fully functional, high-impact websites. From visual design and interactive development to launch and post-launch optimization, I approach every project with a dual focus on design thinking and technical execution.

Keep reading to explore my technical expertise, past project experience, and how I can help you achieve a more engaging, responsive, and conversion-driven website.

1 My Aesthetic Design Background Aligned with Framer Web Design

1). Trained at Guangzhou Academy of Fine Arts with a Solid Professional Foundation

I graduated from the Guangzhou Academy of Fine Arts, one of the top five art universities in China, with a bachelor's degree in Fine Arts. You may have heard of the mascot “Bing Dwen Dwen” from the 2022 Beijing Winter Olympics—that’s one of the many examples of the design excellence our academy is known for. Through a comprehensive and rigorous education in artistic aesthetics, I developed strong skills in visual composition, color theory, and spatial awareness, which laid a solid foundation for my future work in Framer web design.

My academic credentials can be verified through the China Higher Education Student Information Network (CHSI) at the following link:
https://www.chsi.com.cn/xlcx/bg.do?vcode=A0U2LEGW6KCQQ2M3&srcid=bgcx

2). A Decade of Visual Design Experience in Crafting Distinctive Brand Website Styles

With nearly a decade of experience in visual creation, I’ve built a strong foundation in aesthetics and brand visual design. From developing full visual identity systems (VIS) for companies to crafting product UI aesthetics and experience design, I approach every project with ease and clarity. My core design philosophy centers on “delivering clear messages while evoking emotional resonance.” The overall visual style of the Jane Framer Studio website you’re viewing now is a reflection of this philosophy—seamlessly blending design concepts, brand tone, and user experience into a cohesive whole.

3). Framer Positioning Perfectly Aligns with My Aesthetic Methodology

Thanks to my academic background in aesthetics, I deeply resonate with Framer “design-first development” philosophy. Framer flexible layout system, dynamic interactions, and component-based structure allow me to fully express my design intentions without the limitations of code—shaping user experiences through layers of visuals, rhythm, and motion.

To me, Framer is more than just a web design tool; it’s an extension of my artistic mindset in the digital realm. What I strive for is using design as a bridge to deeply integrate brand identity, user experience, and technical execution—and that is exactly where my aesthetic vision aligns naturally with Framer.

2 My Tech Stack Aligned with Framer Web Design

As a Framer web designer with both a background in visual aesthetics and front-end technical skills, my work goes far beyond using Framer alone. I integrate a range of complementary design and development tools that work together seamlessly. It’s this cross-disciplinary toolkit that enables me to deliver a complete end-to-end process in Framer projects—from design concepts and interactive animations to final deployment.

1). UI/UX Design Tools: Framer, Figma, and Adobe Illustrator

Framer is my primary creative platform, offering not only essential web-building capabilities but also high flexibility in animations, responsiveness, and publishing. For page conceptualization and prototype collaboration, I often use Figma alongside it to enhance teamwork efficiency across multiple teams.

Adobe Illustrator is used for designing detailed graphics and brand assets, especially suited for icons, illustrations, and brand logos that require high precision. Importing these assets into Framer ensures the website maintains technical compatibility while showcasing a unique and professional visual language.

2). 3D and Interaction Enhancements: Spline and Three.js

To create more immersive and visually impactful web experiences, I often use Spline to design 3D elements and embed them into Framer pages, crafting a futuristic interactive atmosphere. For more advanced 3D control and WebGL scenes, I’m also proficient in Three.js, which allows me to provide technical support for projects requiring custom development.

This flexible, cross-tool approach ensures I can offer clients a wide range of design options—from lightweight animations to complex 3D interactions.

3). Programming Skills: HTML, CSS, and JavaScript

Although Framer emphasizes no-code building, I believe that truly professional website creators should still possess fundamental front-end development skills. In my projects, I often use HTML, CSS, and JavaScript to overcome the limitations of Framer’s native features—such as writing custom interaction logic, integrating API data, or enhancing the page’s SEO performance.

This combined “design + code” capability allows me to break free from the constraints of templates and plugins, enabling me to craft truly customized, high-performance web experiences for my clients.

4). The Synergistic Value of the Tech Stack: Enabling Greater Design Freedom and More Complete Implementation

My tech stack doesn’t operate in isolation; instead, it forms an efficient, integrated system throughout my projects. Visual tools help me establish a cohesive aesthetic tone, 3D and animation tools add unique expressiveness to pages, and coding skills enable me to push beyond tool limitations to solve real-world problems.

It’s this full-process capability that allows me to work confidently within Framer website design and deliver truly creative, practical, and technically sophisticated solutions for every client.

3 My Expertise in Framer Web Design Styles

In my Framer creative practice, I always adhere to the core methodology of “style without limits, strategy before design.” This mindset allows me to navigate freely between various aesthetic contexts and functional goals when facing different types of web requirements, fully leveraging the high flexibility and scalability that Framer offers.

1). Strategy First, Design Later: My Original Web Design Methodology

I don’t start directly from visual elements; instead, I always follow a process of “defining the project’s style and content strategy first, then moving on to the visual and development stages.” This methodology stems from my long-term research into brand positioning, aesthetic construction, and user behavior psychology.

Specifically, before beginning any Framer design project, I undertake the following strategic planning around its core theme:

• Define the brand personality and emotional tone

• Align visual expression with the target audience’s aesthetics

• Develop the information architecture and conversion pathways

• Select appropriate interaction levels and pacing methods

This entire framework of thinking not only helps me quickly reach a consensus on direction with clients but also greatly expands my adaptability in creative styles.

2). Style Without Limits: Creative Expertise Across Multiple Website Types

Thanks to my fine arts background and a versatile cross-tool tech stack, my work in Framer is never confined to a single visual style or domain. To date, I have independently completed various types of Framer website projects, including but not limited to:

• E-commerce Brand Websites — Focused on visual presentation and conversion efficiency, creating a unified tone between products and brand identity.

• SaaS Product Websites — Emphasizing a sense of technology and clear structure, highlighting functional logic and usage scenarios.

• Creative Portfolio Websites — Prioritizing presentation rhythm and interactive details, showcasing personal style and expressiveness.

• Service-oriented Business Websites — Highlighting trust-building and clear content organization, combined with appointment scheduling and conversion path design.

Framer flexible layout, programmable components, and dynamic responsiveness provide me with the ideal tools to bring these styles to life.

3). Content Strategy First: Parallel Narratives and Conversion-Driven Approaches

Content structure is the soul of a website, not just a visual accessory. In my Framer projects, I place special emphasis on the relationship between content strategy and page rhythm. Whether the client’s focus is on brand storytelling (sharing stories and concepts) or on conversion efficiency (guiding, converting, closing), I ensure the structure and flow are well planned from the strategy phase and precisely executed through Framer’s dynamic animations and custom components.

This “strategy-driven + tool-enabled” approach makes every page not only visually appealing but also easy to use, clear in communication, and memorable.

4). True Creative Freedom Stems from Systematic Methods and Professional Expertise

Framer offers designers limitless possibilities, and with my professional background, technical skill set, and self-developed web design methodology, I continuously push the boundaries within this creative landscape. Because of this, I have no so-called “comfort zone” or “style limitations”—each project starts from its goals, allowing me to find the most suitable visual language and development path.

Whatever style you envision, I can design it; whatever effect you want to achieve, I can realize it using Framer. This is the core value I bring as a Framer expert.

4 My Real-World Cases and Achievements in Framer Projects

Through continuous hands-on experience, I have completed multiple visually expressive and commercially valuable website projects on the Framer platform, covering a wide range of themes such as SaaS products, digital devices, fashion items, and brand identities. Each of my Framer projects is more than just a website—it’s a digital experience that fully integrates strategy, aesthetics, and technology.

My current portfolio of live Framer works includes landing pages with diverse style orientations, showcasing my comprehensive control over visual consistency, user experience, and brand recognition. The main cases include:

• SaaS Products: Focused on efficient information delivery and modular layouts, enhanced with dynamic components to strengthen user understanding and interaction.

• Digital and Tech Products: Emphasize product functionality and a visually technological feel, tailored for immersive browsing and high conversion goals.

• Fashion-themed Products: Utilize storytelling content structures and animations to guide user behavior and build brand impressions.

You can view these live projects on my portfolio page:

https://janeui.com/all-portfolio

These projects are not template-based but are created through targeted content planning, development, and optimization—they represent the real-world application of my methodology.

1). Template Creation Plan: Continuously Delivering High-Quality Content to the Framer Community

In addition to hands-on projects, I am continuously dedicating effort to creating Framer templates. My goal is not only to provide users with more efficient starting points but also to showcase Framer’s full potential in visual design, interaction, and brand expression through these templates.

Some of my template designs are now nearing completion and will soon be submitted to the official Framer template marketplace. They will also be simultaneously published on the dedicated template page of my website, Jane Framer Studio, accompanied by articles explaining the design concepts, usage instructions, and application scenarios to help users from different backgrounds quickly get started and expand their creative inspiration.

2). Advantages in Practice: Balancing Systematic Thinking and the Creator’s Perspective

What I demonstrate in Framer projects goes beyond tool proficiency—it’s a top-down, systematic problem-solving ability. From content positioning and page structure planning to building visual systems and finalizing interaction details and launch optimization, I always start from the creator’s perspective. I consider user experience and brand expression side by side, ensuring every project is not only visually appealing and functional but also effective in communication and outreach.

3). Project Outcomes: The Best Proof of My Methodology and Skills

These projects and templates not only demonstrate my proficiency with the Framer platform but also showcase the results of combining my professional methodology with practical execution. Each release is a reaffirmation of my approach, judgment, and technical skills, as well as a reflection of my ongoing growth as a professional Framer creator.

5 How to Start a Framer Website Design Collaboration with Me

Whether you are a business owner, a brand, or a creator looking to build a personal project website with Framer, I am eager to establish a collaborative relationship with you to create a site that is both visually appealing and strategically valuable. Before we begin formal cooperation, I offer multiple convenient communication and project initiation channels to ensure every potential client can smoothly enter the project process.

1). Contact Information: Efficient Communication via Form or WhatsApp

You can submit your collaboration request through the contact form on the contact page, and I usually respond within 24 hours. If you prefer faster communication about project details, I recommend clicking the “HIRE JANE” button on the left side of the website to connect with me directly via WhatsApp.

This instant messaging method is especially suitable for quickly confirming collaboration intentions, conducting initial requirement discussions, and coordinating scheduling during the early stages.

2). Pre-Collaboration Recommendation: Review Framer Website Design Package Pricing First

Before submitting a collaboration request, I strongly recommend that you first visit my service pricing page to review the Framer website design and development packages I currently offer. Each package is modularly planned based on different business scales, functional requirements, and design complexities, suitable for:

• Small showcase websites (suitable for creators and freelancers)

• Medium-sized brand or service websites

• Marketing landing pages aimed at product promotion

If your project requirements fully match one of the packages, we can start the collaboration at the standard price, saving communication costs.

3). Overview of the Collaboration Process: From Communication to Project Kickoff

(1). Requirement Gathering and Initial Communication

I will discuss with you the website goals, number of pages, functional requirements, reference styles, and other key information. If there are any special integrated features, such as embedded forms, API integrations, or CMS content management, I will also take those into account.

(2). Providing the Official Project Quotation

If your requirements do not fully match the existing packages, I will provide a customized quotation based on the actual scope, clearly outlining the pricing for each functional module and the project timeline.

(3). Reach Consensus and Sign Agreement / Initiate Project Escrow Payment

Once the collaboration is confirmed, I will begin the project’s preliminary preparations, including sending questionnaires, scheduling timelines, and allocating resources.

(4). Officially Enter the Design and Development Phase

The project will then enter the Framer design and development workflow, which I’ll explain in the next section—ensuring on-time delivery, effective execution, and smooth collaboration.

What I care about is not just collaboration itself, but the alignment and outcome of that collaboration. I value every opportunity to create with Framer, which is why I hope you’ll take the time to understand my existing design style, service process, and pricing structure before considering working together. This way, we can build a highly efficient, trustworthy, and well-matched partnership—and create a website that’s truly meaningful.

6 My Framer Website Design and Development Workflow

In my Framer projects, I always follow a systematic, strategy-first workflow to ensure every project—from brand understanding to final launch—has a clear path and high-quality execution. This process integrates my aesthetic thinking and content strategy while fully leveraging Framer all-in-one design and development capabilities.

Step 1: Custom Questionnaire — Building the Foundation of Project Understanding

Before the project begins, I will invite you to complete a customized project questionnaire. This questionnaire is designed to gain a comprehensive understanding of your business background and visual goals, and it primarily covers the following dimensions:

• Basic information about the product/service

• Brand positioning and target audience

• Primary colors, secondary colors, and font preferences

• Desired style (e.g., minimal, tech-inspired, creative storytelling)

• Website goals (e.g., showcase-focused, conversion-driven, interaction-centered)

• Preferred reference cases or competitor examples

• Text content for the website

Through this step, I can establish a clear understanding of the brand tone and functional goals early in the project, providing a solid foundation for the subsequent planning and design phases.

Step 2: Website Strategy and Content Architecture — Building a Strong Foundational Logic for Creation

After gathering information, I move into the website planning phase. This step is not the start of visual design but rather the construction of content and structure. Based on the brand and business objectives, I systematically complete the following:

• Information Architecture: Define page structure, content sections, and conversion pathways

• Page Layout Strategy: Determine information flow and visual hierarchy based on goals

• Style and Tone Direction: Develop moodboards and text framework sketches

• Animation and Interaction Strategy: Plan key animation styles and interaction mechanisms

• On-Page SEO Strategy: Structure text content and keyword placement according to SEO best practices

At this stage, although you won’t see the actual visuals yet, I have already established a complete framework for the website’s content logic, interaction concepts, and visual language.

Step 3: Design and Development in Framer — Integrated and Efficient Implementation

After completing the planning, I move into the design and development phase within the Framer platform. This stage fully showcases Framer’s strengths: the simultaneous execution of visual design and front-end development. My work in Framer includes:

• Establish page structure and layout

• Integrate brand visual system (fonts, colors, graphic elements)

• Create responsive breakpoints to accommodate multi-device experiences

• Add animations and interaction logic to enhance user immersion

• Embed CMS, forms, or APIs to complete functional development

• Configure On-Page SEO elements such as H1-H6 structuring, meta tags standardization, favicon addition, and cookie settings

Throughout this process, all design adjustments are instantly reflected in the development layer, eliminating the need to switch between tools repeatedly and significantly improving project delivery speed and consistency.

Step 4: Delivery of Work and Assets

After Completing the Design and Development of the Framer Website, I Will Deliver the Work According to the Following:

• Publish the website in your Framer account and submit it to search engines via their management consoles

• Package and deliver all website design-related assets to you

• Send you the technical documentation for operating the Framer project

This entire process not only ensures the professionalism and executability of Framer website design but also reflects my service philosophy and working methodology as a professional Framer creator. Each stage has clear objectives, deliverable results, and manageable timelines, making the creative process no longer based on “gut feeling” but a strategic, well-paced, and actionable collaborative journey.

Conclusion

In this era where user experience and visual expression are at the core of websites, Framer offers creators unprecedented freedom. My professional background and systematic approach transform that freedom into high-quality design outcomes. Whether you are looking for a designer who can precisely bring your ideas to life or want to collaborate on building a website with strong brand identity and interactive experience, I hope this article helps you better understand my capabilities and value as a professional Framer creator.

If you’re ready to start the next phase of creation, feel free to contact me anytime. Let’s build a dedicated Framer website for your brand together.