Framer Native Components Overview

In Framer, the efficient experience of design and development is largely attributed to its rich and powerful system of native components. These ready-to-use components are all organized under the "Insert" panel in Framer, where you’ll find a wide range of elements covering everything from basic layout and content display to interactive features. This comprehensive collection forms a solid foundation for rapid website creation. By leveraging these native components effectively, designers and developers can not only greatly enhance their workflow efficiency but also ensure a high level of visual consistency and functional professionalism in their pages.

This article provides a structured overview of the most common native component types in Framer, helping you gain a clear understanding of their features and application scenarios. With this knowledge, you can make informed decisions in future projects to build modern websites that are both visually compelling and highly functional.

However, it's important to note that Framer list of native components is not static. It evolves continuously as the platform improves. The Framer team regularly updates or expands the selection of components based on user feedback, evolving design trends, and the growing scope of product features—ensuring that users' real-world needs in web design and development are always met.

Framer Navigation Components

In Framer native component system, the “Navigation” section—located near the top of the Insert menu—belongs to the category of website navigation components. It’s worth noting that Framer organizes its native component directories based on usage type. As such, all components under “Navigation” are centered around navigation functionality, making them ideal for building common elements like top menus, page link structures, or sidebar navigation for websites.

1 Component Structure and Style Modes

At the time of writing, the Navigation section in Framer includes three native components designed for web navigation. Each of these components offers both Light and Dark style modes. While the visual differences between the two modes mainly lie in background, text, and icon colors, their functional structure and interaction logic remain consistent. This allows users to easily choose the version that best matches the overall color scheme of their website.

2 Usage Recommendations and Suitable Scenarios

These navigation components typically feature responsive layouts, dropdown menus, active state indicators, and other basic functions, meeting the navigation design needs of most standard websites. For projects that prioritize fast deployment and visual consistency, directly using these native navigation components provided by Framer can significantly shorten development time while enhancing the consistency and usability of the pages.

Framer Menus Components

In Framer Insert menu, the components under the Menus section also belong to navigation elements, but they are not exactly the same as the Navigation components mentioned earlier. Many beginners who are new to Framer or website design tend to confuse the two. In fact, although Menus and Navigation are often used together in real projects, their design logic and functional roles can be clearly distinguished.

1 Differences Between Menus and Navigation

Navigation components are typically responsible for building the main navigation structure of a website, such as the top navigation bar or sidebar container, providing the overall navigation framework and layout capabilities. Menus components, on the other hand, function more like “functional fragments” or sub-navigation units, mainly used to present dropdown menus, hover menus, or grouped links, serving as parts within the navigation system.

In other words, Navigation acts as the structural backbone, while Menus serve as modular content supplements inside it.

2 Plugin-style Nested Usage Experience

When users hover over the Menus category in the Insert panel, a set of menu components with preset designs and interactive animations will expand. Designers can drag and drop these components directly under a Navigation header to achieve nested usage, enabling quick construction of a complete navigation menu system.

3 Style Modes and Responsive Support

Similar to Navigation, the components under Menus generally offer both Light and Dark style versions to easily adapt to websites with different color schemes. Additionally, most menu components support responsive behavior by default, allowing them to automatically expand or collapse on desktop and mobile devices, greatly enhancing their practicality.

Framer Icons Components

In Framer Insert menu, the Icons section provides users with a set of preset icon components designed to enrich the page’s visual expression and interactive cues. When first using it, you might wonder why only six icons are displayed in this section. In fact, this is just a surface impression.

1 Limited Preview, Yet Rich Selection

Framer displays only six representative icon styles in the Icons section as examples. These icons serve as “entry components” to the icon library, rather than the full range of available resources. Users can drag any of these icons onto the canvas and then find the style option button for the icon in the properties panel on the right (as shown below). Clicking this button opens a complete icon picker containing hundreds of icons from the Framer system, covering categories such as general UI, system operations, media controls, social interactions, and more.

2 Icon Customization and Usage Recommendations

Framer Icons components support real-time adjustments of properties such as color, size, and style to meet the needs of different UI scenarios. Whether used for buttons, form prompts, or auxiliary elements within page layouts, icons can quickly enhance the efficiency of information delivery and visual appeal.

Additionally, thanks to the encapsulated component structure, all icons exhibit excellent responsive behavior, making them suitable for multi-device layouts on both desktop and mobile.

If you need to incorporate icons with more diverse styles in your designs, Framer also allows custom extensions through SVG or third-party icon libraries like Heroicons or Font Awesome, providing greater flexibility for your projects.

Framer Media Components

Framer Media section includes a range of native components specifically designed for displaying multimedia content. This section is rich in content, covering nearly all common media types used on the web, including images, videos, and audio. Whether you're aiming to enhance visual impact or improve user interaction, these components offer a high degree of flexibility and control.

1 Support for Multiple Media Types

The components in the Media section mainly include the following categories:

• Image: Used for displaying static images, supporting both local uploads and remote image sources via URL.

• Video: Supports uploading local video files or embedding external video links (such as YouTube or Vimeo), with basic playback controls.

• Lottie Animation: Allows embedding of animation assets in JSON format, ideal for loading animations or motion illustrations.

• Audio: Framer offers integrated components for Spotify and Apple Podcasts, enabling users to easily embed audio content into web pages—perfect for showcasing podcasts, background music, or branded audio content.

With these components, users can easily embed various types of media into their websites without writing any code, enhancing both the visual impact and interactivity of their pages.

2 Highly Customizable Style and Behavior Controls

All Media components support extensive style and behavior configuration options, including size, margin, border radius, masking, playback controls, auto-looping, mute, and loading delay. Even the audio players integrated with Spotify or Apple Podcasts allow for basic style adjustments, ensuring that the audio content aligns seamlessly with the overall page design.

3 Responsive and Modular Design Compatibility

Media components are highly compatible with other native Framer systems such and they naturally support responsive layouts. This ensures optimal display across different devices and screen sizes. Designers can flexibly nest images, videos, or audio elements throughout the page to create well-structured, content-rich web interfaces.

The Media section not only enables users to efficiently integrate various media formats but also encourages the incorporation of dynamic visuals and auditory elements into the design—resulting in a more immersive and expressive web experience.

Framer Forms Components

In Framer Insert menu, the native components under the Forms section are primarily geared toward functional needs, specifically designed for information collection and user interaction. Unlike visual display components, the components in this section focus more on user input, data submission, and conversion actions, making them essential building blocks for creating functional websites.

1 User Interaction–Focused Form Features

The Forms section includes components for common form structures such as email subscriptions and message submissions, making them suitable for a variety of use cases like user registration, business inquiries, and contact feedback. In addition to basic forms, Framer also offers built-in integrations with two powerful third-party form services—Calendly and Typeform—further enhancing the platform’s capabilities for data collection and user engagement.

1). Calendly: Online Scheduling Tool

Calendly is a widely used online scheduling tool, ideal for scenarios that require one-on-one communication with clients, partners, or visitors. In Framer, designers can simply drag the Calendly component onto the canvas and configure it with their scheduling link, allowing visitors to quickly book appointments through the website—eliminating the need for back-and-forth communication. Typical use cases include:

• Business consultation appointments

• Product demonstration scheduling

• Online course or coaching session bookings

2). Typeform: Immersive Forms and Survey Experience

Typeform is a form and survey tool that emphasizes interactive experiences, ideal for collecting richer user feedback. Compared to traditional forms, Typeform offers a question-by-question interaction style with animated transitions, which can significantly improve completion rates. In Framer, embedding a Typeform form is equally easy—simply paste the public form link to seamlessly integrate it into your page. Applicable use cases include:

• Customer satisfaction surveys

• User needs collection

• Creative questionnaires and interactive registrations

2 Balancing Style Flexibility and Full Functionality

Despite their strong functionality, Framer still preserves style flexibility for designers. You can freely adjust input field styles, font colors, button appearances, and other parameters to ensure that functional modules align with the overall design language of the website. Even third-party integrated components like Calendly and Typeform can achieve visual harmony through the layout and style settings of their external containers.

3 Seamless Integration with Backend and Marketing Tools

Framer form components also support connections with automation tools like Mailchimp and FormSpark, making it easy to sync user data with email marketing systems or business workflows. This openness makes Framer well-suited for building comprehensive business websites that include marketing funnels, user collection forms, or appointment scheduling processes.

As user experience and interaction demands continue to rise, a single form structure can no longer meet the needs of complex websites. Through the diverse component combinations in the Forms section and seamless integration with Calendly and Typeform, Framer provides designers with powerful, easy-to-use, and flexible solutions for data collection.

Framer Interactive Components

In Framer Insert menu, the Interactive section contains a set of native components designed to enhance website functionality and user interaction. Unlike the Forms section, which focuses primarily on information collection, the components in Interactive lean more toward global functional controls and implementing interface interaction behaviors, making them suitable for building websites with multilingual support, privacy compliance, and dynamic visual experiences.

1 Functional Components: Enhancing Website System Features and User Controls

Several components in the Interactive section provide essential "global functionality support" for websites. These components do not directly handle content display but instead improve accessibility, controllability, or legal compliance through interactive behaviors. Typical components include:

1). Language Switcher

Framer offers a preset language switcher component that enables users to quickly toggle between different page languages on multilingual websites. This component is especially important for building sites targeting international markets and can be combined with multilingual routing systems to achieve regional content switching.

2). Cookie Banner

To comply with data privacy regulations such as GDPR and CCPA, Framer also provides a Cookie Banner component in the Interactive section. Users can enable this component to prompt visitors for data usage consent upon their first visit, ensuring the website operates in compliance with legal requirements.

These components are highly encapsulated, offer great design flexibility, and have customizable styles. They also include basic interaction logic, enabling designers without legal or development backgrounds to deploy them quickly.

2 Visual Interaction Components: Enhancing Dynamic Page Experiences

In addition to functional components, the Interactive section also includes a few visually oriented components, such as:

1). Slideshow & Carousel

Although these two components essentially belong to the visual display category, their interactive features—such as swipe switching and user click controls—place them under the Interactive section. You can use these components to create homepage banner galleries, portfolio carousels, or mobile image-and-text browsing experiences.

• Slideshow is better suited for displaying large images, emphasizing linear playback and automatic switching.

• Carousel supports multiple cards displayed side by side, making it ideal for quick browsing of product or content collections.

This reflects Framer tendency to organize components based more on their “interactive attributes” rather than their “display purposes” when categorizing the directory.

3 The Integrative Value of Diverse Interactive Components

The presence of the Interactive section greatly enhances the “system feel” of Framer website projects. Designers can implement complex functional modules—such as cross-page language support, legal compliance notifications, and swipe-based visual experiences—that are traditionally challenging in development, all without writing code. Moreover, these components offer excellent responsive support and style customization, allowing flexible application across various page structures.

Components in the Interactive section not only provide interaction behaviors and functional controls but also embody Framer’s “design as function” philosophy. With these components, designers can visually implement complex interaction logic, making the creation of websites that balance functionality and aesthetics simpler, more efficient, and more professional.

Framer Social Components

In Framer’s Insert menu, the Social section includes multiple native components designed for social media integration and trust endorsement displays. Unlike purely visual display components, these focus on data integration and synchronized presentation with external platforms, helping websites seamlessly connect with major social networks and external services.

1 One-Click Integration with Major Social Platforms

Framer provides dedicated components for the three major social platforms—Instagram, Facebook, and X (formerly Twitter). Simply drag the component onto the canvas and enter the public account URL for the respective platform in the properties panel on the right to enable automatic synchronization, with no additional development or API calls required.

These social components support automatic content fetching, such as the latest posts, profile pictures, user names, and bios, making them ideal for:

• Showcasing a brand’s active presence on social media;

• Attracting user followers and enhancing brand influence;

• Adding a dynamic, constantly updated feel to website content.

These components typically feature responsive adaptability, allowing them to be flexibly embedded in the homepage, footer, About page, or brand sections.

2 Support for More External Platform Components

In addition to social media platforms, Framer Social section also includes two other very practical types of external platform components:

1). Google Maps: Address Location and Interactive Map Embedding

With the Google Maps component, users can easily embed company addresses, store locations, or event venues into their websites. The map supports zooming and dragging and allows address information configuration, providing visitors with an intuitive navigation experience.

• Suitable for displaying contact addresses, store locations, appointment venues, and more;

• Responsive design compatible, ideal for mobile device display.

2). Trustpilot: User Ratings and Reviews Display

Trustpilot is a widely used platform for collecting and showcasing customer reviews. The Trustpilot component in Framer allows you to embed public ratings and featured reviews on your website by entering your company’s Trustpilot account ID, enhancing visitor trust and brand credibility.

• Suitable for e-commerce sites, service websites, and SaaS product pages;

• Helps improve conversion rates and boost customer confidence in decision-making.

3 Building Brand Presence and a Foundation of Trust

All components in the Social section adhere to Framer’s consistent philosophy of “low code, high freedom.” While maintaining full functional integration, they also offer style customization options such as colors, borders, fonts, and layouts. This enables designers to quickly add highly shareable and trustworthy content modules while ensuring visual consistency.

Framer native Social components not only extend the brand’s social presence but also serve as key channels for establishing external trust and authentic interactions within the website. By leveraging these components effectively, you can enrich content layers and help boost overall user engagement and conversion rates.

Framer Utility Components

In Framer Insert menu, the Utility section contains a set of highly versatile and adaptable native components. While these components are not primary visual elements, they play a crucial role as “auxiliary functional cores” in the website-building process, supporting the overall site architecture, external resource integration, and developer needs.

1 Comprehensive Practical Utility Components

The components in the Utility section can be seen as a “toolbox” for web design, mainly including the following common element categories:

1). Download Button

The preset download button component allows you to provide file download functionality for visitors. By setting the file link, users can directly download PDFs, images, documents, and other materials upon clicking the button. Suitable for:

• Providing product manuals, whitepapers, or presentation materials;

• Downloading resumes, brand resource kits, and other static content.

2). Logo Button

The Logo Button component is a packaged brand recognition button, typically used to combine a brand logo with a link, serving as a shortcut to the homepage or an external brand introduction page. It functions both as navigation and as a reinforcement of brand visual identity.

3). Embed

Embed is one of the most extensible components in the Utility section. By inserting iframe or script code, it enables embedding of third-party services or content, such as:

• Embedding YouTube videos, Google Sheets, or third-party forms;

• Integrating external chat windows, analytics tools, or web application features;

• Incorporating Spline 3D model animations into the page.

This component greatly expands Framer functional boundaries, enabling the rapid implementation of non-native features.

4). Code Block

The Code Block component is used to display formatted code snippets on a page, making it ideal for developer blogs, documentation sites, or tutorial pages. It supports multi-language syntax highlighting to enhance code readability and allows customization of fonts, background colors, and border styles.

2 Support Components for Building a More Complete Website Functionality Ecosystem

Although each component in the Utility section may hold little “visual weight” on a page, their functional value should not be underestimated. They often serve as important infrastructure for the website, supporting various needs such as content distribution, brand promotion, third-party integration, and technical presentation.

These components also share the consistent advantages of all Framer native components:

• Responsive design support;

• Free style customization;

• Drag-and-drop usability with zero-code integration;

• Flexible combination with other components.

Framer groups these “universal components,” which are used across various types of websites, under the Utility section, reflecting the platform’s deep understanding of the diverse needs in the website-building process. Mastering and effectively using these components can significantly improve construction efficiency and project completeness, resulting in more professional and functionally complete web projects.

Framer Creative Components

As the final native component category in Framer’s Insert menu, the Creative section gathers a series of components rich in design and artistic flair. These components are not designed to fulfill specific functional needs but are collaboratively created by Framer’s designers and developers to inspire creative expression, enhance page uniqueness, and offer designers greater visual possibilities.

1 A Collection of Creativity-Driven Components

The components in the Creative section are diverse in type and eclectic in style, sharing a common emphasis on interactivity, playfulness, and artistic expression. Currently, the representative components in this section include:

1). Arc (Interactive Badge Component)

The badge component supports dynamic text display and interactive effects, making it ideal for highlighting new content, limited-time promotions, tag indicators, and similar elements. It offers strong visual appeal and recognition capabilities.

2). Countdown (Countdown Timer Component)

Countdown is a dynamic timer used to display remaining time, suitable for limited-time events, countdown launch pages, release countdowns, and similar scenarios. The component supports customizable end times and style colors and features a responsive layout, allowing you to easily incorporate a sense of urgency into your page’s flow.

3). Scribble (Doodle-Style Icons)

The Scribble icon component includes dozens of hand-drawn style icons that break away from conventional vector designs. They are ideal for websites emphasizing “creativity,” “handcrafted,” and “personalized” brand tones, conveying a more human and expressive visual language.

4). Wave Pattern, Grid Pattern, Noise Pattern (Creative Graphic Elements)

Framer offers three non-interactive decorative graphic elements: Wave Pattern, Grid Pattern, and Noise Pattern, featuring interesting geometric shapes, wavy lines, gradient frames, and more. These elements can be flexibly used as backgrounds, separators, or highlighted areas on a page to break up monotonous layouts and enhance visual dynamism.

2 An Engine for Design Inspiration and a Boost for Visual Expression

The value of Creative components lies not only in their visual form but also in the creative inspiration they spark. Designers can embed these components in various parts of a page to:

• Emphasize visual rhythm and break the sense of repetition;

• Build a personalized brand atmosphere;

• Provide subtle interactive feedback;

• Enrich the formal presentation of content.

Although these components do not carry key functional roles themselves, they enhance the overall “visual warmth” and design recognition of the website, leaving a lasting impression on users.

The Creative section reflects Framer inclusive attitude toward design freedom and encourages designers to incorporate more personal expression and creative exploration into visual building. Whenever you feel your website pages are too “structured” or “rational,” consider turning to this section for inspiration to add warmth and creative energy to your work.

Conclusion

Through this detailed overview and introduction of the native component categories under Framer’s Insert menu, you should now have a comprehensive understanding of Framer’s component system structure and usage logic. Whether building basic webpage frameworks with navigation, form, and media components, or enhancing user interaction, brand trust, and creative expression with functional elements, each category of native components Framer provides adds greater possibilities to web design.

In modern web design, where visual appeal and functionality go hand in hand, effectively leveraging these native components can significantly improve development efficiency and design consistency, helping you create highly professional and personalized website experiences. We hope this guide serves as a handy reference throughout your Framer journey, making every website build more efficient and creative.

If you wish to apply these component capabilities to real projects, feel free to contact Jane Framer Studio. We specialize in professional design and custom development for Framer websites, helping you achieve more expressive web creations.